Refine Search
Sort by
$410,000
4 Beds 3 Baths 2026019865 MLS
Discover this stunning, move-in-ready new construction home offering 1,904 sq ft of living area located in the fastest-growing area of Cape Coral. Featuring a sleek contemporary layout with 10-foot ceilings and elegant tile flooring throughout, this residence boasts 4 spacious bedrooms and 3 stylish bathrooms. Enjoy a gourmet kitchen with white cabinetry, quartz countertops in both the kitchen and bathrooms, and stainless steel appliances. Bathrooms feature frameless glass-enclosed showers, adding a luxurious touch. A washer and dryer are also included for your convenience. The open floor plan seamlessly connects living, dining, and kitchen areas, while the private backyard offers a peaceful retreat. Built with Stem Wall foundation for enhanced elevation and structural strength, this home also features impact-resistant windows and doors, automatic garage door, irrigation system, and high-end finishes throughout. This property is ideal for families, snowbirds, or investors. Plus, it includes a builder’s warranty 1-2 years and 10-year structural coverage offering peace of mind for years to come. Don’t miss this incredible opportunity to own a high-quality home in a booming location!-WITH SHELVES, FILTER AND BLINDS

3927 NW 40th TER, Cape Coral

$294,900
3 Beds 2 Baths 226017800 MLS
Stop your search! This beautifully remodeled home will put you right in the heart of all the action Southwest Florida has to offer. World-class fishing off Pine Island is only 15 minutes away, while the white sands and blue seas of Fort Myers Beach and Sanibel are a short 20-minute drive. And it gets even better! Nestled in a charming, limited-access neighborhood in the sought-after southeast section of Cape Coral, this home will put you less than 10 minutes from the bustling nightlife of the downtown Cape Coral entertainment district. But wait, what about convenience? Well, how does a two-minute jaunt to Publix, Target, Lowe’s, and even Cape Coral High School sound? The open floor plan is ideal for entertaining with an integrated kitchen, complete with stainless steel appliances, brand new white shaker cabinets, beautiful quartz countertops, lazy Susans, and a huge island breakfast bar. The great room flows seamlessly out to the large south-facing sunroom that provides a significant addition to the home’s livable footprint, where you will enjoy views of Cape Coral’s gorgeous sunsets. The yard is beautifully landscaped and includes a screened-in lanai and a huge air-conditioned shed that would make an ideal workshop, man-cave, or she-shed. Your vehicles will stay out of the elements in the attached two-stall garage, although you won’t be able to do your laundry out there. That’s because the washer and dryer (both convey) are located in the house— NO GARAGE LAUNDRY! Additional updates to the home include new AC (Dec ‘25), water heater (‘24), new flooring throughout much of the house, new electrical finishings throughout, bedroom closet systems, and an elegant neutral paint job. The home has impact windows and additional shutter protection, although it experienced no hurricane damage. The roof is in excellent shape and has many years of life remaining, and is in flood zone X, so no flood insurance is required! The home is on city water with assessments paid. This one won’t last long, so schedule a showing today!

208 Aviation PKWY, Cape Coral

$799,000
3 Beds 2.5 Baths 226017766 MLS
One or more photo(s) has been virtually staged, AI generated or rendered. TURNKEY SAILBOAT-ACCESS WATERFRONT POOL HOME - GULF ACCESS + INCOME-PRODUCING VACATION RENTAL Experience the ultimate Florida lifestyle in this fully furnished, move-in ready 3-bedroom, 2.5-bathroom waterfront home, ideally situated at the end of a quiet cul-de-sac in Cape Coral. Featuring direct sailboat access with no bridges and just approximately 2 minutes to the river, this property offers true unrestricted boating to open water — a rare and highly sought-after feature. Key Features: 1,920 sq ft living space on a 0.29-acre lot, 2-car garage with fresh epoxy flooring. Direct sailboat access (no bridges) — quick access to river and Gulf Boat dock with 12000 Ib lift, ready for immediate use, Private in-ground pool with upgraded furniture, lighting, and landscaping New roof (2021), freshly painted exterior (2024), new floors, and new front & back doors (2024) Smart home features: smart locks, smart thermostat, high-speed Wi-Fi. Income-Generating Advantage: Fully furnished and Airbnb-ready Proven net income: ~$32,186 (Dec-April season) Forward-booked 2027 season (Jan 9 - Mar 31) generating ~$14,784 net Projected annual net income: $60K-$70K, offering immediate revenue potential Additional Value: The property includes a transferable home warranty with approximately 5 years remaining, covering major systems and appliances including air conditioning, electrical, plumbing, water heater, and kitchen/laundry appliances—providing added peace of mind and reduced ownership risk. Why This Home Stands Out: This rare sailboat-access waterfront property combines lifestyle and investment in one exceptional package. Enjoy boating freedom with no bridge restrictions, relax by your private pool, or generate income immediately with a proven short-term rental history and future bookings already in place. Whether you're an investor seeking reliable returns, a boater looking for direct Gulf access, or a buyer wanting a turnkey vacation home, this property delivers on all fronts. Schedule your private showing today and step into a waterfront home that truly works for you from day one. One or more photo(s) has been virtually staged, AI generated or rendered.

2328 SE 27th ST, Cape Coral

$580,000
5 Beds 3 Baths 2026019643 MLS
Seller is offering $10,000 toward the buyer's closing costs and prepaid expenses with a full-price offer! This expansive 5-bedroom, 3-bath pool home with a huge loft is perfectly positioned on an oversized triple lot, offering exceptional indoor and outdoor living space. The open-concept layout is designed for both everyday comfort and entertaining, featuring a generous living area that easily accommodates large-scale seating. The island kitchen showcases stainless steel appliances, granite countertops, and a pantry, combining style and functionality. A desirable first-floor layout includes two bedrooms and a full bath—ideal for guests or multigenerational living. The primary bedroom and bath are located on the first floor and two more bedrooms with another full bath. Upstairs, the oversized loft provides a flexible second living area or game room, with plenty of space for a home office or multiple workstations. Two additional bedrooms and a full bathroom complete the upper level. Enjoy outdoor living at its best with a screened-in pool, fenced yard, and a dedicated fire pit area—perfect for relaxing evenings or entertaining. The oversized lot offers ample room for outdoor activities and recreation. Located near Coral Oaks and Cape Royal Golf Courses, with a nearby boat ramp on Burnt Store Road providing convenient access to the Gulf. Additional features include impact windows and doors at the front of the home, with Kevlar storm screens protecting the remaining openings. Bonus: Solar panels will be paid off at closing—delivering immediate energy savings to the new owner. An excellent opportunity as a primary residence, seasonal retreat, or income-producing investment property.

1233 NW 18th ST, Cape Coral

$649,500
4 Beds 3 Baths 2026019750 MLS
MOVE IN READY NEW CONSTRUCTION! 24-FOOT SLIDING GLASS DOOR WITH STUNNING SUNSET VIEWS OVER A WIDE FRESHWATER CANAL! Welcome to the Coral Haven Plan, where luxury design and waterfront living meet in perfect harmony. Designed exclusively for premier waterfront homesites, this expansive residence captures the essence of the Florida Sunlife lifestyle with a seamless indoor-outdoor connection that truly sets it apart. A dramatic 24-foot-wide sliding glass door opens to an enormous screened lanai featuring a heated pool and spa, offering the perfect balance of shaded relaxation and sun-drenched lounging while overlooking tranquil water views—ideal for entertaining or unwinding in true resort style. From the moment you arrive, exceptional attention to detail is evident, from the pristine paver driveway to the elegant finishes throughout. Inside, natural light pours across gleaming porcelain tile floors and up to soaring ceilings accented with detailed crown molding. The modern kitchen is a true showpiece, showcasing stainless steel appliances, all-wood soft-close cabinetry, quartz countertops, a large island with breakfast bar, and a spacious walk-in pantry—perfect for both everyday living and hosting in style. The thoughtfully designed split floor plan offers outstanding flexibility for multi-generational living, remote work, or growing families. Two luxurious primary suites each feature tray ceilings, walk-in closets, and full en-suite bathrooms, providing comfort and privacy for all. The location is ideal with close proximity to everything Cape Coral offers. With impact windows and a no flood zone location, this home offers peace of mind and extremely reasonable insurance costs. Blending sophistication, functionality, and an unbeatable waterfront setting, this residence delivers the ultimate Florida lifestyle. One or more photo(s) was virtually staged. This is the Coral Haven Plan.

1030 SW 15th AVE, Cape Coral

$1,975,000
5 Beds 4 Baths 2026016945 MLS
Rare direct Gulf access custom pool home on an oversized lot with an impressive 183 feet of water frontage, capturing breathtaking sunset views over the Spreader Canal and intersecting waterways. Built by Sinclair, this 5-bedroom, 4-bath residence delivers an open floor plan with soaring 8-foot interior doors, 10-foot sliding glass doors to the lanai, and impact-resistant windows and doors throughout. The metal roof and high-and-dry flood zone provide peace of mind — this home did not flood during Hurricane Ian. The chef's kitchen features 42-inch custom wood cabinetry, a pantry, breakfast bar, casual dining area, and stainless appliances — all finished with granite countertops carried throughout the home. The spa-inspired primary suite offers dual walk-in closets, custom vanities, and a soaking tub. A formal dining room/den adds flexible living space, while tile flows through the main areas and plush carpet warms the bedrooms. Step outside to the brick paver screened lanai and pool, where spectacular water views make every evening a private retreat. The 3-car garage and oversized lot complete a property built to last

4417 NW 20th TER, Cape Coral

$505,000
4 Beds 2 Baths 2026019547 MLS
Welcome to 201 SW 35th St – Your Perfect Place to Call Home! Nestled in one of Southwest Cape Coral's most desirable neighborhoods, this beautifully maintained 4-bedroom, 2-bath home offers the perfect blend of comfort, space, and the Florida lifestyle. Located in a no flood zone, with city water and sewer and all assessments paid, this home provides added peace of mind and exceptional value. Step outside to your private backyard oasis featuring a heated pool and spa with northeast rear exposure—the perfect setting for family barbecues, weekend gatherings, or simply relaxing after a long day. The spacious outdoor living area is designed for making memories year-round. Inside, you'll find generous living spaces with room for everyone, making it ideal for growing families, entertaining guests, or creating the home office and flex space you've always wanted. This move-in-ready home has been meticulously cared for, so you can start enjoying Southwest Florida living from day one. Conveniently located near top-rated schools, parks, shopping, dining, and everyday conveniences, this home offers everything today's buyers are looking for in a place to call home. Don't miss the opportunity to make this exceptional Cape Coral home yours. Schedule your private showing today!

201 SW 35th ST, Cape Coral

$745,000
3 Beds 3.5 Baths 2026019116 MLS
LUXURY NEW CONSTRUCTION POOL HOME in desirable SW Cape Coral Paradise! MODERN DESIGN, HIGH-END FINISHES, and the sought-after SOUTHWEST FLORIDA LIFESTYLE come together in one exceptional HOME. Featuring approximately 2,420 SQ FT OF LIVING AREA, this CONTEMPORARY HOME offers 4 BEDROOMS (or 3 Bedrooms + DEN), 3 FULL BATHS, 1 HALF BATH, POOL, and a 3-CAR GARAGE. A striking exterior palette of CHARCOAL GRAY, BLACK, and CRISP WHITE creates impressive curb appeal, while IMPACT-RESISTANT DOUBLE DOORS welcome you into a dramatic 16-FT FOYER. Inside, you'll find LIGHT NEUTRAL SPANISH PORCELAIN TILE throughout, soaring ceilings, EXPOSED WOOD BEAMS, designer lighting, and a thoughtfully designed OPEN-CONCEPT FLOOR PLAN ideal for everyday living and entertaining. The GOURMET KITCHEN serves as the centerpiece of the home, showcasing CUSTOM CABINETRY, QUARTZ COUNTERTOPS, FULL QUARTZ BACKSPLASH, STAINLESS STEEL APPLIANCES, LARGE WATERFALL ISLAND, UNDERMOUNT SINK, and MATTE BLACK FIXTURES. A dedicated WINE DISPLAY AREA with storage for up to 55 bottles adds a sophisticated touch for wine enthusiasts and entertainers alike. Additional features include a COFFEE BAR, abundant cabinetry, and generous counter space designed for both functionality and style. The PRIMARY SUITE offers a private retreat with DUAL WALK-IN CLOSETS and a SPA-INSPIRED BATHROOM featuring a FREESTANDING SOAKING TUB, WALK-THROUGH RAIN SHOWER, CUSTOM VANITIES, and elegant QUARTZ FINISHES. The SPLIT-BEDROOM FLOOR PLAN provides privacy for guests, while the FLEX ROOM can easily function as a HOME OFFICE, DEN, or FOURTH BEDROOM. Step outside to the SCREENED LANAI and experience true SWFL OUTDOOR LIVING. The HEATED POOL & SPA are complemented by a FULL OUTDOOR KITCHEN complete with BUILT-IN GRILL, MINI REFRIGERATOR, COMMERCIAL-GRADE SINK, and ample prep space, creating the perfect setting for entertaining year-round. Additional highlights include CITY WATER & SEWER, IMPACT WINDOWS & DOORS, DESIGNER FINISHES, ABUNDANT STORAGE, and a SPACIOUS 3-CAR GARAGE. Conveniently located near North-South Bound Burnt Store Rd and East-West Bound Pine Island Rd, shopping, dining, golf courses, parks, marinas, boat ramps & the exciting SEVEN ISLANDS PROJECT area! Enjoy easy access to waterfront restaurants, entertainment venues, healthcare facilities & everyday conveniences while remaining just a short drive from SWFL's world-famous beaches. This MOVE-IN READY NEW CONSTRUCTION HOME offers the perfect combination of STYLE, COMFORT, LOCATION, and MODERN FLORIDA LIVING. Whether you're seeking a full-time residence, seasonal getaway, or simply a home designed for entertaining, this exceptional property delivers quality craftsmanship, thoughtful design, and luxury finishes throughout. Enjoy peace of mind with LOW-MAINTENANCE NEW CONSTRUCTION, ENERGY-EFFICIENT FEATURES, and quality materials selected to complement today's modern lifestyle while maximizing comfort and convenience year-round!

10 SW 33rd AVE, Cape Coral

$1,699,000
4 Beds 3 Baths 2026019503 MLS
Premier Luxury Waterfront Estate | 235’ Frontage | Unique Corner Lot | River Access Experience exceptional luxury waterfront living with approximately 235 feet of water frontage on wide intersecting canals, just minutes to the river with sailboat access and no bridges. Ideal for the true boating enthusiast, the property features two boat lifts, a jet ski lift, and a rare wraparound dock accommodating multiple vessels, including yachts up to 50 feet. The home offers impressive curb appeal with a grand entry, four-car garage, and elegant paver driveway. Fully renovated in 2021, it showcases a new designer kitchen, upgraded flooring throughout, custom pavers, and a beautifully updated pool deck. Lush tropical landscaping and mature coconut palms create a private, resort-style setting. A rare opportunity to own a premier deep-water estate in the highly desirable Yacht Club area.

5374 Cortez CT, Cape Coral

$449,900
3 Beds 2 Baths 226017580 MLS
This upcoming new construction at 2511 NW 7th Street, Cape Coral offers a balanced and spacious layout designed for modern living. According to the architectural plans, this 1,606 sq. ft. air-conditioned home features a functional 3-bedroom plus office configuration, perfect for families or those needing a dedicated workspace. Total Living Space: 1,606 sq. ft. of air-conditioned living area. Total Area Under Roof: 2,350 sq. ft., which includes the garage, entry, and lanai. Bedrooms & Office: 3 comfortable bedrooms plus a dedicated office space with 10' flat ceilings. Great Room: A central gathering area featuring elegant coffer ceilings. Outdoor Living: A 197 sq. ft. enclosed lanai for year-round enjoyment of the Florida climate. Garage: A generous 474 sq. ft. two-car garage.

2511 NW 7th ST, Cape Coral

$299,900
3 Beds 2 Baths 2026019567 MLS
Welcome to your slice of Florida paradise in Cape Coral— This 3-bedroom, 2-bath pool home designed for comfort, style, and effortless indoor-outdoor living. Step inside to discover a bright, open-concept floor plan featuring spacious living and dining areas filled with natural light. The home offers carpet and laminate flooring throughout the main living spaces, high ceilings, and modern finishes that create an inviting, airy feel. The kitchen is the heart of the home, complete with sleek countertops, with white appliances, The split-bedroom design provides privacy, with a generous primary suite that includes a walk-in closet and an en-suite bath featuring dual sinks and a walk-in shower. Two additional bedrooms offer flexibility for guests, Step outside to your private backyard oasis, where an open sparkling pool invite you to relax and enjoy Southwest Florida’s year-round sunshine. Outdoor living is a major highlight of Cape Coral homes. Additional features may include a two-car garage, mature landscaping, and a convenient location close to shopping, dining, and schools. With Cape Coral’s laid-back lifestyle, warm climate, and abundance of waterfront and pool homes, this property offers the perfect blend of relaxation and modern living. Home Sold As Is!!

306 SW 29th ST, Cape Coral

$375,000
3 Beds 2 Baths 2026019230 MLS
The seller is motivated!! Welcome home, this beautiful 3-bedroom, 2-bath residence, built in 2020, is located in a desirable Cape Coral area and offers nearly 2,000 sq ft of living space. From the moment you arrive, you’ll notice the great curb appeal with a nicely sized paver driveway and beautiful palm trees. Inside, the home features a functional split floor plan with a formal dining area and two separate living spaces, offering flexibility for everyday living and entertaining. Interior features include tile flooring throughout, high ceilings, tall interior doors, impact-rated windows and doors, and zebra blinds throughout the home for added privacy. The open-concept kitchen offers a large island, granite countertops, ample cabinet space, and all appliances, including the washer and dryer. The home is finished in modern yet warm tones, creating a comfortable and inviting feel throughout. The primary suite includes double walk-in closets, dual vanities, a soaking/jacuzzi tub, and a walk-in shower. Additional highlights include an under-truss lanai, irrigation system, mature landscaping, and a backyard with plenty of room to build your dream pool. Best part—no flood insurance required! A LOMA letter is in place, offering added savings and peace of mind. This home is competitively priced and ready for its next owner—schedule your showing and bring your offer! Conveniently located just minutes from Publix and The Shops at Coral Shores, offering restaurants and bars. Matlacha is also a short drive away, Tropicana Park is right across the street, and the property is near ongoing and future developments, including Crystal Lake Park and the Seven Islands Project. Ideal for a primary residence, seasonal home, or investment opportunity. This location is booming! Come see it today! Easy to show. This is your next home.

2713 SW Embers TER, Cape Coral

$340,999
4 Beds 2 Baths 2026019370 MLS
Built to the latest 2022 codes, this home offers maximum security and insurance discounts. Modern Luxury Construction with a $0 Utility Assessment!. Step into this HOME with a stunning 1650 sqft, located in the heart of Cape Coral in a corner lot. Designed with versatility in mind, this 4-bedroom, 2-bathroom residence features a highly desirable Flex Space—perfect for a high-speed home office, creative studio, TikTok Room or guest retreat. The open-concept heart of the home showcases a chef-inspired kitchen complete with sleek granite countertops, custom cabinetry, and a full suite of stainless steel appliances. The primary suite serves as a private sanctuary, boasting a spacious walk-in closet and a spa-like en suite with dual vanity sinks. Three additional well-proportioned bedrooms provide ample space for family or guests. Beyond the interior, enjoy the security of new construction built to the latest codes, a 2-car garage and a location that puts you minutes from the best of SW Florida. The best part? You can enjoy your new lifestyle without the looming worry of city water and sewer Utilities assessments, the seller ( who is very Motivated ) already paid in full more than $38,500 and cleared the path for an stress-free closing, representing an instant equity and a significant reduction in your long-term carrying costs on taxes. Just bring your keys and your vision! Move in with total peace of mind! ALSO Your buyer could receive a credit toward closing costs with a reasonable offer.

341 NE 13th TER, Cape Coral

$320,000
3 Beds 2 Baths 2026018579 MLS
Situated in a growing area of Cape Coral, this well-maintained residence offers a thoughtfully updated living environment with key improvements already in place. Constructed with durable concrete block and finished with a classic stucco exterior, the home combines long-term structural integrity with a clean, timeless look. Major updates have already been completed, including a newer roof in 2023, providing lasting peace of mind. The exterior was freshly painted in 2024, enhancing curb appeal, while the interior was fully repainted in 2026, creating a bright, neutral backdrop throughout the home. Inside, the living spaces are complemented by tile flooring and a functional kitchen featuring well-kept cabinetry and coordinating countertops, offering both practicality and everyday comfort. Additional improvements focus on both functionality and livability. In 2025, a UV light purification system was installed within the HVAC system, designed to disinfect the air as it circulates—an added feature that supports a cleaner indoor environment. The home has also had its air ducts professionally cleaned, further contributing to overall system efficiency. Outside, a newly installed chain link fence provides defined outdoor space ideal for pets, added privacy, or future enhancements. This property presents an excellent opportunity for buyers seeking a move-in-ready home with essential upgrades already completed, all within a steadily developing section of Cape Coral with convenient access to shopping, dining, and everyday amenities.

2833 NW 6th PL, Cape Coral

$85,000
2026019334 MLS
Positioned in the fast-growing northwest section of Cape Coral, just minutes from the highly anticipated Seven Islands Project, this exceptional oversized lot offers a rare opportunity to build in one of Southwest Florida’s most sought-after areas. Located directly across from scenic Quicksilver Lake—surrounded by Gulf access properties—this homesite captures the essence of Florida living with tranquil water views and a premium setting. The neighborhood is rapidly transforming, with new construction driving demand and value. Ideally situated between Cape Coral and Punta Gorda, this location provides convenient access to shopping, dining, and coastal attractions while maintaining a peaceful residential feel. Large lots like this are becoming increasingly scarce, making this property even more desirable. With no HOA or CDD fees, you have the freedom to design and build your dream home without added restrictions or costs. The lot is already cleared, saving you time and expense as you begin your build. Additionally, the future Crystal Lakes Park is permitted and underway within walking distance, adding even more appeal and long-term value to the area. Skip the congestion of Fort Myers and secure your place in this thriving community before it’s gone.

3722 NW 44th AVE, Cape Coral

$329,900
4 Beds 2 Baths 226017393 MLS
Why wait to build when you can move right into this better-than-new DR Horton home? Offering approximately 1,800 sq ft, this well-maintained property features 4 bedrooms, 2 baths, and a 2-car garage, along with a spacious open-concept kitchen that flows seamlessly into the dining and family room—perfect for everyday living and entertaining. Enjoy tile flooring throughout the main living areas, with cozy carpet in the bedrooms. The split floor plan provides privacy for family and guests alike. The primary suite includes dual sinks, a stand-alone shower, a private water closet, and a large walk-in closet. The versatile 4th bedroom works beautifully as a home office or fitness room while still functioning as a true bedroom with a closet. Step outside to your extended lanai, ideal for relaxing or hosting, overlooking a fully fenced-in yard complete with a hot tub—your own private retreat. Conveniently located just minutes from shopping along Pine Island Rd, as well as a public boat ramp and several local parks. Don’t miss your chance to own a home in this rapidly growing NW area—schedule your showing today and experience the space, comfort, and lifestyle this home has to offer!

1628 NW 9th TER, Cape Coral

$539,900
3 Beds 2 Baths 2026019173 MLS
Custom built 3-bedroom 2 bath plus a den POOL/SPA home on a freshwater canal in highly desirable SW Cape Coral. Open Floor Plan featuring family room with tray ceiling. Sliders open to views of pool/spa and freshwater canal. Formal Dining room, Office/Den, Gourmet kitchen has granite and stainless appliances. Kitchen has built in desk area. Master Suite has tray ceiling, walk in closet, Oversized tub and walk thru shower. This home is being sold TURNKEY. Beautifully Decorated, plantation shutters and ready for new owners! Oversize side load garage has room for 2 cars plus a golf cart. Large lanai has Western exposure with plenty of room for entertaining, enjoying a refreshing dip in the pool or relaxing after a long day in the spa! Enjoy a cup of coffee or afternoon cocktail in the screened lanai or while sitting on the concrete dock pad with breathtaking views of the tranquil canal. This waterfront location allows you to indulge in various water activities, whether it's boating, kayaking or fishing from your concrete dock. Walking distance to Palmetto Pines Golf Course. Quick access to Veteran's Pkwy & Pine Island Rd, with many restaurants, shopping & more. New ROOF in 2023, All Assessments are paid!! Not in a flood zone.

2120 SW 8th PL, Cape Coral

The data relating to real estate for sale on this web site comes in part from the Broker Reciprocity Program (BR Program) of M.L.S. of Naples, Inc. Properties listed with brokerage firms other than this company are marked with the BR Program Icon or the BR House Icon and detailed information about them includes the name of the listing brokers. The properties displayed may not be all the properties available through the BR Program. The information provided is for consumers’ personal, non-commercial use and may not be used for any other purpose.